Taobao VR Shopping Buy + September on-line payment security issues

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On August 30th, Beijing time, long after the long-awaited elaboration, Taobao's VR shopping “Buy+” finally launched on-line testing in September of this year (2016). Baidu’s VR community also reported “ Taobao VR Shopping Buy+”. The related news, then what can it bring us?

As the name suggests, Taobao Buy+ is able to bring 360-degree panoramic immersive shopping experience to users. Users can learn specific product information based on “scanning”, including product price, quality, and trial evaluation. Taobao Buy+ was developed in the GnomeMagic VR labs of the VR Lab at Alibaba in Hangzhou. Currently, the Buy+ service using VR technology has been in trial operation for several months.

VR shopping

We know that now there are two platforms for mobile payment. In ordinary life, we will use WeChat to pay. At other times, we will use Alipay for payment. Now that Alipay has occupied 70% of the mobile payment market, it is literally a "digital wallet." In an interview with foreign media, Alibaba’s chief marketing officer, Dong Benhong, said: “Buy+ uses VR and AR technologies to increase users’ shopping comfort and make shopping easier. Alibaba will use these technologies to promote market changes.”

Taobao buy online payment

At present, the user test of Taobao Buy+ will be conducted in China in September. Alipay will also launch VR payment function. We do not know what measures this company will take in terms of security. To this end, Baidu VR community (micro-signal: BDVRbbs) will continue to focus on and report the latest information on Taobao VR shopping, so stay tuned.