Interview with Wang Yiwang, General Manager of Yanyu Lighting Appliance Factory, Zhongshan Guzhen
An accidental opportunity, Zhongshan Guzhen Yanyu Lighting Appliance Factory entered the author's vision. This enterprise located in the ancient town of Zhongshan, there is nothing special about Zhongshan in the lighting industry, but when you really understand Yanyu Lighting, you will find that it is not ordinary, not ordinary. Its founder was only 27 years old at the time of its creation, and at the time of the company's preparation, there were customers who came to the company. Why is this company so attractive, and where is he sacred? Is there such a "magic power"?
Entering Yanyu Lighting Appliance Factory, No. 83, Xianlong East Coast Road, Haizhou, Haizhen, the author saw Mr. Wang Yiwang, the general manager of today's protagonist Yan Yu Lighting. The 33-year-old from Anhui, the first impression of the author can be summed up in the following words: true, enthusiastic, smart, and capable.
Character boldness attracts customers
The conversation naturally begins with our best-selling questions. Why do we have customers who come here when we are planning? Wang always said with a smile: "There is nothing special, maybe my chance is good, good luck is more concerned about me." Wang said very simple, a "good opportunity" answered our question, in fact, according to the author Understanding, far from being as simple as Mr. Wang said. As the saying goes, "Opportunity is always for those who are prepared." This preparation is 7 years of "primitive accumulation" for Wang Yiwang.
It is understood that as early as 1997, Wang Yiwang looked at the lighting and decided to do it in the lighting industry in the future. He spent more than two months to observe and learn in different factories. Managers discuss management methods together. In order to avoid paper talk and strengthen his ability to work, Wang Yiwang went to work in a company specializing in energy-saving lamps in Guangzhou. He started from a worker on the assembly line. In just three months, he jumped from the worker to the supervisor of the workshop and jumped from the supervisor of the workshop to the throne of the company's vice president. Wang Yiwang loves to laugh and is deeply loved by the boss and the love of the workers. In his spare time, he is amiable and brags with the workers to drink. But when he was at work, he was very strict. He requires that the pass rate of the product must be 100%.
However, if you want to make a lamp, you must go to a very competitive lamp. Therefore, Wang Yiwang joined the factory in Guzhen, which produces outdoor lighting, and is responsible for production quality, technology development, procurement, and administration.
In April 2004, Yan Yu Lighting was finally established in the ancient town. At this time, Mr. Zeng, the head of a large hotel in Shanghai, came to the ancient town to find a kind of lighting that was moderately priced and more dynamic. Later, he heard the name of Wang Yiwang and learned that Wang Yiwang was very refreshed. He had unique insights in design and he found him. The excellent product quality has met the needs of this “critical†customer and made the first order for Yan Yu Lighting.
Excellent quality is the foundation of business success
Wang Yiwang has always told employees that the most basic requirement for a company's development is that quality must be excellent. "Professionalism, quality first, safety, strict management" has always been consistently implemented as Yan Yu Lighting's business philosophy.
In 2004, at the beginning of its establishment, Yanyu Lighting has been committed to the production of LED bulbs. It is called the largest LED bulb manufacturer in Guzhen. It was once known as the “balloon king†in the industry. The products have been exported to India and other countries. At that time, Yan Yu Lighting earned the "first barrel of gold" in the history of enterprise development.
In 2005, Yan Yu Lighting began to take the domestic market. Wang Yiwang carefully selected more than a dozen very competitive and ideal sales personnel to carry out rigorous training, and then went to major cities in the motherland to develop domestic market.
In 2007, while continuously introducing new LED lighting products, Yan Yu Lighting also continuously improved new LED lighting fixtures such as LED guardrail tubes, and refurbished the program. With the concept of energy conservation and environmental protection continuing to deepen people's hearts, Wang Yiwang also began to lead Yan Yuren to develop LED energy-saving and environmentally-friendly lamps, and became one of the key products developed by the national green energy-saving lighting project.
Wang Yiwang believes that the soundness of a company's after-sales service system also seriously affects the further development of the company. Therefore, at the beginning of the establishment of Yan Yu Lighting, Wang Yiwang attached great importance to the establishment of the after-sales service system. In 2008, Yanyu Lighting will further improve the after-sales service system of the company, and better maintain the old customers while developing new customers.
Excellent quality is the foundation of business success
Wang Yiwang has always told employees that the most basic requirement for a company's development is that quality must be excellent. "Professionalism, quality first, safety, strict management" has always been consistently implemented as Yan Yu Lighting's business philosophy.
In 2004, at the beginning of its establishment, Yanyu Lighting has been committed to the production of LED bulbs. It is called the largest LED bulb manufacturer in Guzhen. It was once known as the “balloon king†in the industry. The products have been exported to India and other countries. At that time, Yan Yu Lighting earned the "first barrel of gold" in the history of enterprise development.
In 2005, Yan Yu Lighting began to take the domestic market. Wang Yiwang carefully selected more than a dozen very competitive and ideal sales personnel to carry out rigorous training, and then went to major cities in the motherland to develop domestic market.
In 2007, while continuously introducing new LED lighting products, Yan Yu Lighting also continuously improved new LED lighting fixtures such as LED guardrail tubes, and refurbished the program. With the concept of energy conservation and environmental protection continuing to deepen people's hearts, Wang Yiwang also began to lead Yan Yuren to develop LED energy-saving and environmentally-friendly lamps, and became one of the key products developed by the national green energy-saving lighting project.
Wang Yiwang believes that the soundness of a company's after-sales service system also seriously affects the further development of the company. Therefore, at the beginning of the establishment of Yan Yu Lighting, Wang Yiwang attached great importance to the establishment of the after-sales service system. In 2008, Yanyu Lighting will further improve the after-sales service system of the company, and better maintain the old customers while developing new customers.
An accidental opportunity, Zhongshan Guzhen Yanyu Lighting Appliance Factory entered the author's vision. This enterprise located in the ancient town of Zhongshan, there is nothing special about Zhongshan in the lighting industry, but when you really understand Yanyu Lighting, you will find that it is not ordinary, not ordinary. Its founder was only 27 years old at the time of its creation, and at the time of the company's preparation, there were customers who came to the company. Why is this company so attractive, and where is he sacred? Is there such a "magic power"?
Entering Yanyu Lighting Appliance Factory, No. 83, Xianlong East Coast Road, Haizhou, Haizhen, the author saw Mr. Wang Yiwang, the general manager of today's protagonist Yan Yu Lighting. The 33-year-old from Anhui, the first impression of the author can be summed up in the following words: true, enthusiastic, smart, and capable.
Character boldness attracts customers
The conversation naturally begins with our best-selling questions. Why do we have customers who come here when we are planning? Wang always said with a smile: "There is nothing special, maybe my chance is good, good luck is more concerned about me." Wang said very simple, a "good opportunity" answered our question, in fact, according to the author Understanding, far from being as simple as Mr. Wang said. As the saying goes, "Opportunity is always for those who are prepared." This preparation is 7 years of "primitive accumulation" for Wang Yiwang.
It is understood that as early as 1997, Wang Yiwang looked at the lighting and decided to do it in the lighting industry in the future. He spent more than two months to observe and learn in different factories. Managers discuss management methods together. In order to avoid paper talk and strengthen his ability to work, Wang Yiwang went to work in a company specializing in energy-saving lamps in Guangzhou. He started from a worker on the assembly line. In just three months, he jumped from the worker to the supervisor of the workshop and jumped from the supervisor of the workshop to the throne of the company's vice president. Wang Yiwang loves to laugh and is deeply loved by the boss and the love of the workers. In his spare time, he is amiable and brags with the workers to drink. But when he was at work, he was very strict. He requires that the pass rate of the product must be 100%.
However, if you want to make a lamp, you must go to a very competitive lamp. Therefore, Wang Yiwang joined the factory in Guzhen, which produces outdoor lighting, and is responsible for production quality, technology development, procurement, and administration.
In April 2004, Yan Yu Lighting was finally established in the ancient town. At this time, Mr. Zeng, the head of a large hotel in Shanghai, came to the ancient town to find a kind of lighting that was moderately priced and more dynamic. Later, he heard the name of Wang Yiwang and learned that Wang Yiwang was very refreshed. He had unique insights in design and he found him. The excellent product quality has met the needs of this “critical†customer and made the first order for Yan Yu Lighting.
Excellent quality is the foundation of business success
Wang Yiwang has always told employees that the most basic requirement for a company's development is that quality must be excellent. "Professionalism, quality first, safety, strict management" has always been consistently implemented as Yan Yu Lighting's business philosophy.
In 2004, at the beginning of its establishment, Yanyu Lighting has been committed to the production of LED bulbs. It is called the largest LED bulb manufacturer in Guzhen. It was once known as the “balloon king†in the industry. The products have been exported to India and other countries. At that time, Yan Yu Lighting earned the "first barrel of gold" in the history of enterprise development.
In 2005, Yan Yu Lighting began to take the domestic market. Wang Yiwang carefully selected more than a dozen very competitive and ideal sales personnel to carry out rigorous training, and then went to major cities in the motherland to develop domestic market.
In 2007, while continuously introducing new LED lighting products, Yan Yu Lighting also continuously improved new LED lighting fixtures such as LED guardrail tubes, and refurbished the program. With the concept of energy conservation and environmental protection continuing to deepen people's hearts, Wang Yiwang also began to lead Yan Yuren to develop LED energy-saving and environmentally-friendly lamps, and became one of the key products developed by the national green energy-saving lighting project.
Wang Yiwang believes that the soundness of a company's after-sales service system also seriously affects the further development of the company. Therefore, at the beginning of the establishment of Yan Yu Lighting, Wang Yiwang attached great importance to the establishment of the after-sales service system. In 2008, Yanyu Lighting will further improve the after-sales service system of the company, and better maintain the old customers while developing new customers.
Excellent quality is the foundation of business success
Wang Yiwang has always told employees that the most basic requirement for a company's development is that quality must be excellent. "Professionalism, quality first, safety, strict management" has always been consistently implemented as Yan Yu Lighting's business philosophy.
In 2004, at the beginning of its establishment, Yanyu Lighting has been committed to the production of LED bulbs. It is called the largest LED bulb manufacturer in Guzhen. It was once known as the “balloon king†in the industry. The products have been exported to India and other countries. At that time, Yan Yu Lighting earned the "first barrel of gold" in the history of enterprise development.
In 2005, Yan Yu Lighting began to take the domestic market. Wang Yiwang carefully selected more than a dozen very competitive and ideal sales personnel to carry out rigorous training, and then went to major cities in the motherland to develop domestic market.
In 2007, while continuously introducing new LED lighting products, Yan Yu Lighting also continuously improved new LED lighting fixtures such as LED guardrail tubes, and refurbished the program. With the concept of energy conservation and environmental protection continuing to deepen people's hearts, Wang Yiwang also began to lead Yan Yuren to develop LED energy-saving and environmentally-friendly lamps, and became one of the key products developed by the national green energy-saving lighting project.
Wang Yiwang believes that the soundness of a company's after-sales service system also seriously affects the further development of the company. Therefore, at the beginning of the establishment of Yan Yu Lighting, Wang Yiwang attached great importance to the establishment of the after-sales service system. In 2008, Yanyu Lighting will further improve the after-sales service system of the company, and better maintain the old customers while developing new customers.
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